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Ask yourself the right questions when building end of year marketing dashboards

It is that time of the year again, late October, when B2B marketers take a hard look at the year to date and start figuring out the strategy, tactics and budget for the next year. Every year it is the […]

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Generate Quality Touchpoints to Create Better Connections with Visitors

Generate touchpoints

Most B2B marketers agree that it takes between eight and ten touchpoints to generate interest with a potential prospect. A touchpoint happens when the product or service comes into contact with the potential customer. It is the place where the […]

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Christmas Gift! How to Analyze a Website for Busy C-levels

gift to C-Levels

I love tech, and I was born in this era, when it is easier to create and analyze a website in full HTML than building an outdoor shed (even if I can do both now). Allow me to share this […]

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