Implementing Wifi in hostile areas with Lenell White III
I had a great breakfast this morning with my friend Lenell D. White III, MTM, and we talked about the use of drones to bring wifi networks into hostile environments.
The impact of technology mindset on marketing
I have worked with a lot of technical teams, and frequently I hear them say that they are specialized in a specific coding language, whether it is python, or Ruby, Java, or whatever is coming next. Tech teams work on […]
Why was Prime Day 2018 a long marketing nap?
It is easy to picture the worst happening and to react by trying to prepare for those rocky times ahead. In most of the companies I have worked with, we’ve designed a crisis plan in case things were to turn […]
5 Money Management Tips When Financing Your Dreams to Reality
It is good to be driven and to have dreams that you want to turn into reality. As human beings, we are limited in resources—time, health, and money. I know something about financing seemingly unattainable projects, because eight years ago, […]
PODCAST: Account-Based Marketing for Small Teams w/ Charles Kollo
I got the great pleasure to be featured on the #Flipmyfunnel podcast with Atlanta’s own Sangram Vajre to discuss Account Based Marketing for small teams.
5 Digital Projections for June 2026
We are in one of those great historical periods that occur every 200 or 300 years when people don’t understand the world anymore, and the past is not sufficient to explain the future – Peter Drucker We live in a […]
J-1 avant RGPD
Le GDPR nous a tenu éveillé pendant plusieurs mois ici aux Etats Unis. Nous arrivons au bout, et il reste quelques éléments à boucler. Pour être honnête, c’est une bonne chose que les marketeurs doivent faire plus attention dans la manière dont […]
Tant de techniques marketing à partager
Il y a tant d’opportunités d’améliorer la performance des entreprises françaises graces aux nouvelles techniques avancées de marketing. Ces techniques, acquises aux Etats Unis, supportent la croissance organique et permettent d’être plus efficace face à la competition nationale et internationale. […]
The truth about your company’s digital journey
Companies are wrapping their head around the idea that they might need to adopt new technology solutions to support their growth. To improve the companies’ performance, marketing is the lowest hanging fruit, as they have been considered for a long […]
The Good the Bad and the Ugly GDPR
The world of digital marketing is evolving, and consumer data is at the center of this evolution. It took about 20 years to create an enforceable internet regulation that protects customers. This comes at a high price for companies. The Propeller […]
